26
Mai
2005

So mobile phones are not marketed at kids?

So mobile phones are not marketed at kids? Anyone who has had ITV on recently will have been plagued by the crazy frog ad fro ringtones from jamster. So it says sales only to over 16s? Since when was a phone tagged with the age of its user? And who is it buying all the CDs, so that it runs to the top of the pop charts above real music -- on ringtones?!

Now parents are discovering massive bills on their kids' phones. In some cases the kids innocently download a ringtone, unknowingly "subscribing" to a new ringtone every week, which they don't realise until they see their bill (if they look at it) and do not know how to stop it. One mother said her child learned they had to text "STOP" in capitals back to the vendor, and didn't know how to do capitals, so could not immediately respond anyway. And now the kids are getting porn ads sent to them, because the phone companies "don't know" the age of their subscribers.

This is the truly cynical and manipulative side of the mobiles market, and there should be a massive outcry against this kind of unregulated and unrestricted selling.

Andy
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