24
Jun
2004

GREENFREEZE SUCCESS

Four years ago, we launched one of our most successful cyberactivist campaigns ever, against Coca-Cola's use of climate-killing chemicals in their refrigerants at the Sydney Olympics:

http://www.cokespotlight.org

Thanks to folks around the world who emailed the CEO, posted banners, sent postcards, and downloaded stickers to put on Coke machines, the soft-drink giant bowed to pressure and vowed to phase out HCFCs by 2004. This week, Coke was joined by Unilever and McDonalds in making good on that pledge, adopting a Greenpeace solution, Greenfreeze technology, which has revolutionized the refrigeration industry:

http://www.greenpeace.org/international_en/news/details?item_id=504623
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